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BUSINESS, SUSTAINABILITY & COMMUNICATION SERVICES

Strategic Services for Natural, Organic & Eco-Friendly Brands

What We Do

We’re passionate about seeing you succeed in increasing the adoption of natural, organic and eco-friendly products. Supporting you is our way of supporting the planet and influencing cleaner and greener consumer habits. 

We recognise the negative environmental and social impacts of the e-commerce industry and we’re dedicated to providing you with strategic services to tackle these challenges with positive opportunities for growth and sustainability. 

Building strong impact and sustainability strategies, devoting your brand to transparent communication, and looking for new ways to evolve your operations will be key to joining the fast and upcoming wave of sustainable commerce.

We’re here to help you.

SUSTAINABILITY & IMPACT STRATEGIES

Walking Your Talk

How environmentally and socially sustainable is your conscious business?

Aligning your brand with a social or environmental cause is no longer enough. The younger generation of consumers is in search of businesses that are acting like global citizens, leading with their values and walking their talk. We can help you do this in two ways:

  • Conduct a sustainability audit
  • Identify sustainability opportunities and challenges 
  • Outline operational targets
  • Outline production and consumption targets
  • Define places, people and planet goals
  • Deliver a communications plan to share your sustainability to your audience
  • Align your business goals with the United Nations Sustainable Development Goals
  • Define business, industry and community goals
  • Identify collaborations and partnerships 
  • Document a six-month execution roadmap
  • Deliver a communications plan to share your environmental and social impact to your audience

TRANSPARENCY & CONTENT STRATEGIES

Engaging Your Audience

Transparency is key to giving your customer the human lens on your business. It can involve open communication about ingredients and materials, energy and waste, values and impact, and more. 73% of consumers are willing to pay more for products that guarantee total transparency.

With more and more consumers turning to conscious brands for practical ways to make a difference and live sustainably, you have a unique opportunity to further engage and serve your customers via your content strategy. Engagement is key to converting your customers to brand advocates who will share your product or service with their friends and family, and do your marketing for you!

  • Conduct market and business research and analysis
  • Define content systems and processes 
  • Create a 12-week content calendar
  • Document your content production roadmap
  • Deliver a content distribution plan
  • Define measurements and optimisations
  • Define transparent communications for your business
  • Deliver a messaging house to guide all communications
  • Create new ‘home’ and ‘about’ webpages for your website
  • Document a transparency policy
  • Document a six-month execution roadmap

CONSCIOUS BUSINESS STRATEGIES

Defining Your Business

Do you have an idea for a new conscious product or service, but don’t know where to start? Perhaps you’re already operating a conscious business but aren’t seeing the results you want?

Our business strategist can work with you to define and refine your ideas to help you navigate our evolving marketplace.

  • Research competitive landscape and define target audience 
  • Identify opportunities, challenges, risks
  • Define your mission, purpose, product and service
  • Map and document your business model and plan
  • Deliver a sales and marketing plan
  • Document a 12-week roadmap of next steps
  • Audit and analyse your business and results
  • Identify opportunities, challenges, risks
  • Deliver a set of strategic recommendations and actions
  • Redefine your mission, purpose, product and service

Let’s talk...

Are you a natural, organic or eco-friendly brand looking to scale your e-commerce results?